Head of CRM - Remote

Overview

The Head of CRM will lead retention, engagement, and monetization efforts for a European fintech company, focusing on maximizing customer value through effective lifecycle marketing strategies.

In Short

• Lead customer retention and engagement initiatives.
• Own the full customer lifecycle from onboarding to loyalty.
• Leverage CRM platforms for effective customer management.
• Utilize data analysis to drive marketing strategies.
• Work closely with the CMO to align marketing efforts.
• Implement segmentation and experimentation to enhance customer experience.
• Focus on monetization strategies for SMEs.
• Engage with a dynamic and innovative team.
• Drive results in a fast-paced fintech environment.
• Contribute to global talent search initiatives.

Requirements

• Proven experience in CRM and lifecycle marketing.
• Strong analytical skills and data-driven mindset.
• Experience in the fintech industry is a plus.
• Ability to lead and inspire a team.
• Excellent communication and interpersonal skills.
• Familiarity with CRM platforms and marketing tools.
• Strategic thinking and problem-solving abilities.
• Experience with customer segmentation and targeting.
• Passion for customer engagement and retention.
• Fluent in English, additional languages are a plus.

Benefits

• Opportunity to work in a fast-growing fintech company.
• Dynamic and collaborative work environment.
• Competitive salary and benefits package.
• Flexible working hours and remote work options.
• Access to cutting-edge technology and tools.
• Professional development and growth opportunities.
• Engagement in innovative projects and initiatives.
• Work with a diverse and talented team.
• Contribute to meaningful customer experiences.
• Participate in global talent acquisition trends.