Head of CRM - Remote

Overview

We are an iGaming company with over three years of experience and a team of more than 1300+ specialists. Our achievements include 10+ major projects that are popular among our clients and successfully operate in Tier 1-3 countries. The company attracts and values highly qualified specialists, which allows us to efficiently build processes and successfully expand our presence in new locations. Join the team that launches new projects in various markets and shapes the future of the iGaming industry.

In Short

• Develop and implement CRM strategies for Online Casino & Sportsbook.
• Create and execute marketing campaigns for user interactions.
• Set up automated communications for user segments.
• Analyze user behavior to develop personalized offers.
• Collaborate with teams to enhance customer experience.
• Conduct A/B testing to improve engagement metrics.
• Monitor industry trends for competitive strategies.
• Manage CRM platform and customer databases.

Requirements

• Minimum 2 years of experience as a CRM Manager in iGaming or Gambling.
• Strong understanding of online casino and sportsbook platforms.
• Proficiency in Customer Journey Mapping (CJM).
• Experience with Smartico CRM system.
• Skilled in using analytics tools.
• Ability to segment customer databases and design loyalty programs.
• Knowledge of A/B testing methodologies.
• Excellent communication skills.

Benefits

• Influence product development and team assembly.
• Fast decision-making and absence of micromanagement.
• Competitive salary and incentives.
• Fully remote work with coworking space payment.
• Participation in internal events.
• Paid sick leave and vacations.
• Additional day off for your birthday.