Director, Product & Lifecycle Marketing - Remote

Overview

UnitedMasters is building a marketplace that connects artists, brands and fans - empowering artists to earn and grow. UnitedMasters has taken the bold step of building a music distribution service that, radically, puts artists first - disrupting the legacy music business by letting up-and-coming artists distribute their music directly to fans through streaming services while maintaining ownership of their master recording rights and up to 100% of royalties. Through the combination of UnitedMasters’ music distribution platform and its deep ties to brands, UnitedMasters enables independent artists and change-makers to grow and earn unlike any other platform.

In Short

• Lead go-to-market and lifecycle marketing functions.
• Develop strategies for acquisition, conversion, and retention.
• Optimize product marketing surfaces and content.
• Set KPIs and benchmarks for team performance.
• Collaborate with cross-functional teams for consistency.
• Act as a subject matter expert in Product & Lifecycle Marketing.
• Mentor and lead the marketing team.

Requirements

• 6+ years in product marketing and lifecycle/retention.
• 4+ years in Lifecycle/CRM Marketing.
• Experience with martech automation tools.
• Ability to manage multiple projects and adapt to change.
• Strong communication skills with senior leadership.
• Passion for mentoring high-performing teams.

Benefits

• Competitive salary range.
• Bonus and stock options.
• 401(k) match.
• Opportunities for professional growth.