Marketing Leader for Web3 Platform - Remote

Overview

We seek a visionary Marketing leader to drive our marketing strategy and execution across various digital channels. This role requires a marketer who can blend data-driven insights with creative thinking to elevate the brand in the crypto ecosystem.

In Short

• Develop and implement marketing strategy focusing on user acquisition, engagement, and retention.
• Position as a leader in Web3 and blockchain solutions.
• Lead go-to-market strategies for product launches in collaboration with product and partnership teams.
• Plan and execute strategic participation in industry events, conferences, and trade shows.
• Organize and oversee events, including webinars, live demonstrations, conferences, and more.
• Manage community engagement strategies to grow our user base and build an active, loyal community.
• Develop and manage relationships with key influencers and industry leaders.
• Set, monitor, and report on key performance metrics for all marketing initiatives.
• Develop and execute PR strategies to enhance our brand image and visibility in the media.
• Monitor media coverage and manage crisis communication if necessary.

Requirements

• 7+ years in a senior marketing role in gaming, tech, fintech, or blockchain industries.
• 3+ years experience in leading a team of marketing professionals.
• Proven track record in developing and executing successful marketing strategies for digital products.
• Strong experience in digital marketing channels, including social media and content marketing.
• In-depth understanding of CEX/DEX, blockchain, launchpads, and digital asset management.
• Exceptional communication and storytelling skills.
• Analytical and data-driven approach to decision-making.
• Proficient in traditional digital marketing tools and platforms.

Benefits

• Competitive salary and equity options.
• Flexible working environment.
• Opportunity to work in a fast-paced, high-growth industry at the intersection of gaming and cryptocurrency.
• A collaborative and innovative culture where your input will shape the future of gaming payments and crypto wallet technologies.