Digital Marketing Lead - Remote

Overview

Spring Health is seeking a Digital Marketing Lead to elevate our growth engine and manage end-to-end digital strategy and execution.

In Short

• Own digital marketing strategy across various platforms.
• Manage and optimize paid media programs.
• Collaborate with marketing and analytics teams.
• Develop full-funnel campaigns to generate pipeline and revenue.
• Design and execute A/B testing for optimization.
• Stay current on digital marketing trends.
• Utilize AI tools for performance enhancement.
• Ensure data integrity across platforms.
• Achieve targets for leads and opportunities.
• Contribute to brand visibility and engagement.

Requirements

• 6–8 years of B2B digital marketing experience.
• Experience with SEM, paid social, and content syndication.
• Strong analytical skills and understanding of funnel metrics.
• Hands-on experience with Google Ads, Salesforce, and GA4.
• Excellent communication skills.
• Ability to work collaboratively across teams.
• Experience using AI and automation in marketing.
• Growth mindset and bias toward action.

Benefits

• Health, Dental, and Vision benefits from day one.
• 401(k) match for retirement planning.
• Yearly allotment of therapy visits.
• Competitive paid time off policies.
• Parental leave after 6 months tenure.
• Access to wellness programs and resources.
• Professional development reimbursement.
• Donation matching for charitable causes.