Director of Loyalty Partnerships and Benefits - Remote

Overview

The Director of Loyalty Partnerships & Benefits is responsible for developing, managing, and optimizing strategic partnerships that enhance the value, reach, and performance of the organization’s loyalty program. This role leads partner acquisition, contract negotiations, day‑to‑day partner management, and cross‑functional execution to drive member engagement, incremental revenue, and long‑term relationship growth. This role also owns the management of External Casino Partnership program, ensuring high perceived value and strong differentiation for members. The ideal candidate blends strategic vision with operational excellence, exceptional relationship management, and a strong understanding of loyalty ecosystems.

In Short

• Identify, evaluate, and prioritize new partnership opportunities that align with loyalty program goals and customer value propositions.
• Develop data‑informed business cases, partnership models, and go‑to‑market strategies.
• Lead end‑to‑end negotiation of commercial terms, contracts, and integration requirements.
• Collaborate with Product, Finance, Legal, Marketing, and Technology teams to evaluate feasibility and ensure partnership success.
• Oversee the launch of new partners, ensuring flawless cross‑functional execution, technical implementation, alignment on KPIs, marketing rollout and timely delivery.
• Develop and maintain partner playbooks, performance dashboards, and processes to standardize partner onboarding and ongoing operations.
• Ensure compliance with brand, regulatory, financial, and technical standards across all partnerships.
• Conduct quarterly business reviews (QBRs), performance analysis, and evaluation of optimization opportunities.
• Monitor industry trends, competitive insights, and consumer behaviors to inform partnership strategy.
• Lead data integration and reporting between partners, ensuring accurate tracking, member eligibility, and KPI monitoring utilizing loyalty program governance best practices.

Requirements

• Bachelor’s degree in Business, Marketing, Strategy, or related field.
• 10+ years of experience in loyalty, strategic partnerships, business development, or CRM.
• Proven track record developing and managing high‑impact partnerships.
• Strong negotiation, communication, and executive‑level presentation skills.
• Experience leading cross-functional initiatives in fast-paced environments.
• Analytical mindset with ability to interpret data and drive insights‑led decisions.
• Experience in loyalty marketing, travel, hospitality, retail, financial services, or consumer brands.
• Familiarity with loyalty point systems, rewards currencies, and digital customer journeys.

Benefits

• Inclusive workplace culture.
• Opportunities for professional development and training.
• Supportive team environment.
• Reasonable accommodations for candidates with disabilities.