Digital Marketing Specialist - Remote

Overview

The Digital Marketing Specialist role at Select Health focuses on driving digital marketing activities aimed at attracting new members through effective SEO and SEM strategies.

In Short

• Drive digital marketing activities focused on SEO and SEM strategies.
• Optimize the website for better performance and user engagement.
• Manage online reputation and content development.
• Collaborate with multiple stakeholders across business units.
• Implement marketing best-practices based on actionable insights.
• Conduct keyword research and SEO copywriting.
• Develop long-term link-building strategies.
• Utilize various digital marketing platforms and tools.
• Analyze data to inform marketing strategies.
• Ensure SEO best practices are implemented on the website.

Requirements

• Expertise in SEO and SEM best-practices.
• Experience with content management systems and digital marketing tools.
• Strong understanding of growth marketing and digital acquisition channels.
• Effective communication skills, both verbal and written.
• Ability to analyze data from multiple sources.
• Technical knowledge of SEO aspects like crawling and indexing.
• Experience with social media and email marketing strategies.
• Proven ability to work cross-functionally.
• Strong project management skills.
• Attention to detail and ability to work independently.

Benefits

• Comprehensive benefits package promoting wellness.
• Opportunities for professional development and education.
• Supportive work environment focused on employee well-being.
• Access to various health and wellness programs.
• Equal opportunity employer with a commitment to diversity.