Director, Digital Marketing - Remote

Overview

The Digital Marketing Director will lead the digital strategy for Sectigo's Enterprise business, focusing on organic growth, AI-driven optimization, and enhancing discoverability across various platforms.

In Short

• Lead digital marketing strategy for the Enterprise sector.
• Focus on Generative Engine Optimization for AI search platforms.
• Manage enterprise SEO programs and content strategy.
• Optimize website performance and user experience.
• Collaborate with Product and Regional Marketing teams.
• Define KPIs and use analytics tools for performance tracking.
• Work cross-functionally to support GTM initiatives.
• Drive experiments to enhance landing page effectiveness.
• Ensure alignment with enterprise messaging and pipeline goals.
• Engage in continuous learning and development within the role.

Requirements

• Bachelor's degree in Marketing or related field.
• 7+ years of experience in digital marketing, preferably in B2B SaaS or cybersecurity.
• Proven success in SEO and content performance programs.
• Strong understanding of AI and GEO strategies.
• Experience with digital analytics tools like GA4 and HubSpot.
• Excellent communication and project management skills.
• Ability to thrive in a cross-functional team environment.
• Curiosity and comfort with experimentation in marketing.
• Hard-working and resilient personality.
• A proactive attitude towards achieving goals.

Benefits

• Opportunity to lead and shape digital marketing strategy.
• Work in a dynamic and inclusive environment.
• Engage in a global team with wide-reaching impact.
• Continuous learning and career growth opportunities.
• Collaborative culture focused on operational excellence.
• Supportive of diverse perspectives and backgrounds.
• Flexible work arrangements with remote options.
• Participate in initiatives that promote employee happiness.
• Be part of a mission-driven organization.
• Contribute to innovative solutions in cybersecurity.