Account Based Marketing Specialist - Remote

Overview

Remote is looking for a data-driven Account-Based Marketing (ABM) Specialist to lead our paid acquisition strategy for high-value target accounts. This role focuses on scaling our presence across Employer of Record (EOR), Contractor Management, and Global Payroll services.

In Short

• Lead paid acquisition strategy for target accounts.
• Focus on Employer of Record, Contractor Management, and Global Payroll.
• Execute paid campaigns across EMEA, Americas, and APAC.
• Build and manage Ideal Customer Profile audiences.
• Leverage ABM platform intent data for personalized ad experiences.
• Implement HubSpot Smart Form Fills to enrich lead data.
• Develop multi-channel search and social strategies.
• Conduct performance audits and A/B testing.
• Align paid strategies with Sales for account-specific support.
• Partner with Analytics to build measurement plans.

Requirements

• 6+ years in B2B performance marketing.
• Experience managing $3M+ annual budgets.
• Advanced knowledge of Clay, ZoomInfo, HubSpot, Salesforce.
• Expertise in UTM architecture and conversion tracking.
• Strong analytical skills and data-driven decision-making.

Benefits

• Work from anywhere.
• Flexible paid time off.
• Flexible working hours.
• 16 weeks paid parental leave.
• Mental health support services.
• Stock options.
• Learning budget.
• Home office budget & IT equipment.
• Budget for local in-person social events.