Marketing Manager - Direct Mail & Offline Channels - Remote

Overview

The Marketing Manager will lead the strategy and implementation of direct mail programs, working closely with creative and analytics teams to drive successful marketing outcomes.

In Short

• Lead the strategy and implementation of all direct mail programs.
• Partner with creative, merchandising, and inventory teams.
• Develop segmentation strategies for high-value audiences.
• Manage agency partnerships and performance reviews.
• Define KPIs and measurement methodologies for initiatives.
• Monitor campaign performance and provide actionable insights.
• Collaborate with engineering and analytics teams.
• Manage and scale other offline channels.

Requirements

• 4+ years of experience in direct mail or catalog marketing.
• Experience in other offline channels is a plus.
• Proven success in end-to-end direct mail campaign management.
• Strong analytical skills for data translation into insights.
• Experience managing external agencies.
• Highly organized and self-motivated.
• Proficiency with tools like Looker or customer data platforms.

Benefits

• Competitive salary package.
• Opportunity to work with a talented team.
• Focus on innovation and strategic decision-making.
• Commitment to sustainable practices.