Vice President of Digital Marketing - Remote

Overview

The Vice President of Digital Marketing at Procore is responsible for leading the marketing team to develop and execute strategies that enhance customer engagement and drive revenue growth through digital channels.

In Short

• Lead a team focused on improving lives in construction through educational content and web experiences.
• Develop and implement high-impact content, SEO, and community strategies.
• Enhance marketing performance using A/B testing and analytics.
• Utilize data analytics and marketing automation tools for optimization.
• Monitor key website and funnel metrics for continuous improvement.
• Build and mentor a high-performing marketing team.
• Collaborate with cross-functional teams to achieve business objectives.
• Partner with external agencies for marketing initiatives.
• Stay updated on digital trends and competitive strategies.
• Report to the Chief Marketing Officer.

Requirements

• Bachelor’s or Master’s degree in Marketing or related field.
• 15+ years of experience in digital marketing, with 10+ years in leadership.
• Expertise in SEO, content marketing, and marketing analytics.
• Experience with MarTech tools and analytics platforms.
• Data-driven mindset with a strong understanding of marketing metrics.

Benefits

• Generous paid time off and healthcare coverage.
• Career enrichment and development programs.
• Competitive and fair compensation.
• Work in a diverse and inclusive environment.
• Opportunities for career growth.