Remote Otter LogoRemoteOtter

CRM Manager - Remote

Posted 3 weeks ago

Overview

In connection with the launch of a new project, we are looking for a CRM Manager who will play a key role in establishing our CRM and setting up user communication.

In Short

  • Develop and implement CRM strategies for Online Casino & Sportsbook.
  • Create and execute marketing campaigns for user interactions.
  • Set up and optimize triggered and automated communications.
  • Analyze user behavior data to develop personalized offers.
  • Collaborate with teams to enhance customer experience.
  • Conduct A/B testing to improve engagement metrics.
  • Monitor industry trends for competitive strategies.
  • Manage CRM platform and tools for marketing automation.

Requirements

  • Minimum 2 years of experience as a CRM Manager in iGaming or Gambling.
  • Strong understanding of online casino and sportsbook platforms.
  • Proficiency in Customer Journey Mapping (CJM).
  • Experience with the Smartico CRM system.
  • Skilled in using analytics tools for campaign effectiveness.
  • Ability to segment customer databases and develop personalized offers.
  • Knowledge of A/B testing methodologies.
  • Excellent communication skills for collaboration.

Benefits

  • Remote work with flexible hours.
  • Paid vacation and sick leave.
  • Competitive salary.
  • Participation in company internal events.
  • Freedom from micromanagement.
  • Professional development opportunities.
  • Dynamic work environment within a profitable company.

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