Partner Marketing Specialist - Remote

Overview

The Partner Marketing Specialist plays a pivotal role in driving our go-to-market success by collaborating with partners to activate their sellers to represent our solution, and drive leads for our joint go-to-market mission.

In Short

• Collaborate with partners to develop and execute marketing plans.
• Build and launch co-branded campaigns and events.
• Align with sales teams to identify growth opportunities.
• Assess and build Marketing Development Funds (MDF) programs.
• Serve as the primary marketing contact for partners.
• Define KPIs and report on marketing performance.
• Create toolkits and messaging frameworks for partners.
• Track and optimize campaign performance.
• Work cross-functionally with various teams.
• Educate partners on Origina’s value proposition.

Requirements

• 5+ years of B2B marketing experience, with 2+ in partner marketing.
• Experience in demand generation campaigns with partners.
• Strong understanding of enterprise software models.
• Excellent verbal and written communication skills.
• Strong project and time management capabilities.
• Experience in the enterprise software or IT services space.
• Familiarity with partner ecosystems.
• Knowledge of IBM software or third-party support models.

Benefits

• Competitive compensation.
• Hybrid, flexible working model.
• Health, Dental, and Vision insurance.
• 22 days PTO with additional days based on tenure.
• Generous Maternity & Paternity leave.
• Employee Assistance Program.
• $1,000 professional development benefit.
• Fun and inclusive work environment.