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Senior Manager, Marketing Effectiveness - Remote

Posted Yesterday
Marketing
Full Time
Worldwide

Overview

The primary role of the Media Analytics Consultant is to have ultimate responsibility for the development and implementation of analytics solutions for NIQ client organizations. This includes coordinating resources, managing stakeholders, delivering insights, recommendations and tools related to media effectiveness to our clients.

In Short

  • Solutioning, designing, executing, presenting and implementing analytic insights related to media analytics and tools.
  • Deliver pro-active insights and action-oriented solutions to clients.
  • Work as part of an international project team.
  • Manage team resources, timelines and priorities.
  • Coordinate project execution between teams of experts.
  • Enhance capabilities of the Advanced Analytics team.
  • Drive client value and successful implementation of analytic solutions.
  • Partner with sales to grow the media effectiveness analytics business.

Requirements

  • Expertise in Manufacturer Marketing and Media functions.
  • Experience with media effectiveness analytics.
  • Strong logic, deductive reasoning, problem solving skills.
  • Polished communication skills.
  • Robust project management skills.
  • Demonstrated mastery in data analysis.
  • Strong people management and team leadership skills.
  • CPG industry knowledge.
  • Bachelor's degree required; MBA preferred.
  • 8-10 years of relevant experience.

Benefits

  • Flexible working environment.
  • Volunteer time off.
  • LinkedIn Learning.
  • Employee-Assistance-Program (EAP).
NielsenIQ logo

NielsenIQ

NielsenIQ is a global leader in measurement and data analytics, providing comprehensive insights into consumer behavior and market dynamics. With a presence in over 90 countries, NielsenIQ delivers accurate and actionable information to consumer packaged goods manufacturers and retailers, enabling them to innovate and grow in a complex marketplace. The company combines its proprietary data with other sources to help clients understand current trends and future opportunities. Committed to diversity and inclusion, NielsenIQ is an Equal Opportunity/Affirmative Action employer, ensuring a workforce that reflects the diversity of the markets it serves.

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