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Director, Agency Development - CTV - Remote

Posted 6 weeks ago
Sales / Business
Full Time
USA

Overview

The Director, Agency Development and CTV Ad Demand at Gracenote will drive the adoption and utilization of Gracenote's Connected TV advertising data across advertising agencies, holding companies, and brands.

In Short

  • Lead initiatives to increase ad demand for Gracenote's CTV products.
  • Identify and engage with key decision-makers at agencies and media buying groups.
  • Own revenue growth within agencies aligned with Gracenote's strategic goals.
  • Serve as the primary evangelist for Gracenote's CTV ad solutions.
  • Develop and deliver compelling presentations and education programs.
  • Build and maintain a network of contacts within advertising agencies.
  • Collaborate with product management to influence product roadmap.
  • Contribute to strategic planning and identify growth opportunities.
  • Ensure effective integration of CTV solutions into client campaigns.
  • Project manage scalable programs including education and insights workstreams.

Requirements

  • Minimum of 8+ years of experience in Brand Advertising or Media Agency.
  • Strong understanding of the CTV advertising landscape.
  • Ability to manage agency business at scale.
  • Strategic operator with a service mindset.
  • Strong executive presence and engagement skills.
  • Expertise in developing high-impact presentations.
  • Comfortable working through ambiguity and leveraging data.
  • Passion for the advertising industry and market trends.

Benefits

  • Opportunity to shape the future of CTV advertising.
  • Work in a dynamic and innovative environment.
  • Collaborate with a talented global workforce.
  • Drive innovation and growth in a competitive market.
Nielsen logo

Nielsen

Nielsen is a global measurement and data analytics company that provides insights into consumer behavior and market trends. With a workforce of nearly 14,000 associates, Nielsen fosters a collaborative environment where career growth is seen as a partnership. The company encourages innovation and continuous improvement, empowering its employees to explore new initiatives and approaches. Nielsen is dedicated to leveraging data science and predictive modeling to drive operational efficiency and enhance business capabilities.

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