Web and Mobile Marketing Specialist - Remote

Overview

The National Association for the Education of Young Children (NAEYC) is seeking a motivated and detail-oriented Web and Mobile Marketing Specialist/Coordinator to join our dynamic Marketing Team. This role focuses on enhancing our web presence and user experience through effective content management, review, and optimization.

In Short

• Act as the gatekeeper of the website, overseeing access and collaboration.
• Update and maintain the website with relevant information and new data.
• Review, edit, and proofread web content to ensure alignment with organizational goals.
• Work closely with the IT department for technical updates and enhancements.
• Collaborate with team members to ensure site integrity and accuracy.
• Identify opportunities for website improvements and efficiency enhancements.
• Stay current with digital marketing trends to recommend new strategies.
• Develop content strategies to improve user experience and site navigation.
• Research web trends and monitor analytics for informed improvements.
• Coordinate campaigns and create content that meets campaign standards.

Requirements

• Bachelor's degree in computer science, web design, or a related field.
• Minimum of three years of experience in web development or marketing support roles.
• Experience managing websites, particularly with WordPress, Drupal, and Salesforce.
• Strong administrative and technical support capabilities.
• Proficiency in content management systems and web development tools.
• Strong understanding of content optimization and SEO principles.
• Expertise in HTML, CSS, and various web development software.
• Proactive and self-motivated with strong problem-solving skills.
• Collaborative team player with patience and creativity.
• Exceptional communication skills, including writing, verbal, and listening abilities.

Benefits

• Opportunity for growth and cross-training within the marketing function.
• Be part of a larger department of 11, including the Creative Services and Membership Teams.
• Work in a dynamic environment focused on early childhood education.
• Engage in meaningful work that impacts young children's education.
• Flexible work arrangements with telework eligibility.