Director of Digital Strategy (Remote) B2C

Overview

The Director of Digital Strategy will drive performance and guide account teams for top advertisers, focusing on managing client relationships and orchestrating digital paid media strategies.

In Short

• Lead performance and growth for top B2C clients.
• Manage client relationships and account strategies.
• Drive revenue and retention for assigned accounts.
• Analyze performance data and KPIs.
• Support a team of strategists and channel experts.
• Expand into new digital paid media channels.
• Foster a collaborative team environment.
• Present strategies to C-Suite executives.
• Ensure best practices in digital marketing.
• Work in a diverse and inclusive culture.

Requirements

• 7+ years of experience in paid performance digital marketing.
• Experience with eCommerce and B2C clients.
• Strong analytical skills and familiarity with reporting.
• Ability to present marketing strategies effectively.
• Leadership experience and team management skills.
• Comfortable with CRM systems like Salesforce.
• 4-year college degree or equivalent experience.
• Innovative and driven mindset.
• Familiarity with upper funnel and brand marketing.
• Excellent communication skills.

Benefits

• Full coverage medical, dental, and vision insurance.
• Generous PTO and company-wide holidays.
• 401k with company contribution.
• Paid parental leave.
• Work-life balance emphasis.
• Career growth opportunities.
• Diverse and inclusive culture.
• Commitment to DEI efforts.