Principal Demand Generation Campaign Manager - Remote

Overview

As a Principal Demand Generation Campaign Manager, you will play a pivotal role in driving revenue growth through the development and execution of comprehensive demand generation strategies.

In Short

• Drive quality incremental pipeline for sales teams.
• Execute integrated demand generation campaigns across multiple channels.
• Collaborate with marketing, sales, and product management teams.
• Utilize marketing automation and CRM platforms for campaign execution.
• Conduct market research and audience segmentation.
• Create engaging content assets for lead generation.
• Manage campaign budgets to maximize ROI.
• Implement A/B testing to optimize campaign elements.
• Stay updated on industry trends and best practices.
• Drive innovation and continuous improvement in campaigns.

Requirements

• Bachelor’s degree in marketing or related field (MBA preferred).
• Proven experience in B2B demand generation or digital marketing.
• Success in executing multi-channel demand generation campaigns.
• Proficiency in marketing automation and CRM systems.
• Strong analytical skills for data interpretation.
• Excellent project management skills.
• Exceptional communication and collaboration skills.
• Creative thinker with a passion for innovation.

Benefits

• Opportunity to drive significant revenue growth.
• Work in a collaborative and innovative environment.
• Access to advanced marketing tools and platforms.
• Engage in continuous learning and professional development.
• Competitive salary and benefits package.