Campaign Manager - Demand Generation - Remote

Overview

We are seeking a dynamic, detail-oriented Campaign Manager to lead and execute demand generation campaigns that drive awareness, engagement, and lead generation in the Food and Beverage Manufacturing industry.

In Short

• Develop, launch, and manage integrated demand generation campaigns.
• Collaborate with product marketing to align campaigns with branding and customer needs.
• Partner with Sales to refine lead handoff processes and optimize lead scoring.
• Build automated nurture streams for personalized customer journeys.
• Track and analyze campaign performance metrics for optimization.
• Conduct A/B testing on creative elements and messaging.
• Work closely with product marketing to develop engaging content.
• Align campaign strategy with sales and business development initiatives.
• 5+ years in demand generation or digital marketing.
• Strong analytical skills and excellent communication abilities.

Requirements

• 5+ years in demand generation, digital marketing, or campaign management.
• Proven track record of executing multi-channel campaigns.
• Results-driven with a growth mindset.
• Highly organized with exceptional attention to detail.
• Strong analytical skills for data interpretation.
• Excellent written and verbal communication skills.
• General understanding of marketing automation and CRM tools.
• Experience with Google Analytics and digital advertising platforms.

Benefits

• Opportunity to work in a dynamic and innovative environment.
• Collaborate with a passionate team focused on customer success.
• Contribute to meaningful projects that impact the industry.