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Senior Customer Marketing Manager - Remote

Posted 1 week ago

Overview

As the Senior Customer Marketing Manager, you will play a strategic role in driving customer expansion, creating and executing marketing programs that accelerate pipeline and revenue from our existing customer base.

In Short

  • Develop and execute multi-channel marketing programs that drive customer upsell, cross-sell, and expansion.
  • Partner with Sales and Product Marketing to identify expansion opportunities.
  • Execute targeted ABM campaigns that drive engagement and revenue.
  • Leverage product activity data for customer segmentation.
  • Utilize omnichannel marketing to maximize event attendance.
  • Track and analyze campaign performance for ROI maximization.
  • Build strong partnerships with Sales teams.
  • Analyze campaign performance and report on key metrics.
  • Provide data-driven recommendations for marketing effectiveness.
  • 3-5+ years of customer marketing experience required.

Requirements

  • Proven experience in driving customer growth and expansion campaigns.
  • Experience partnering with Sales to develop programs.
  • Understanding of ABM strategies and execution.
  • Highly skilled in analyzing marketing performance.
  • Proficiency with marketing automation and analytics tools.
  • Strong project management skills.

Benefits

  • Competitive salary and meaningful equity opportunities.
  • Healthcare, dental, and vision coverage.
  • 401(k) / RRSP enrollment program.
  • Take what you need PTO.
  • A culture of meritocracy and celebration of ideas.

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