Marketing Systems Lead - Remote

Overview

The Marketing Systems Lead will manage the marketing technology ecosystem, ensuring campaigns are supported by accurate data and automation while collaborating with various teams to drive growth.

In Short

• Own the marketing technology stack including automation and CRM integrations.
• Design and maintain automated workflows for prospect engagement.
• Lead Marketing Technology projects from requirements gathering to deployment.
• Monitor data flow for accuracy and troubleshoot integration issues.
• Work with BI analysts to create dashboards and reports for performance visibility.
• Evaluate vendors and technologies to improve campaign efficiency.
• Establish best practices and training for tool adoption.
• Manage relationships with external marketing operations partners.
• Collaborate with sales operations on lead management and revenue reporting.

Requirements

• 5+ years in marketing operations or systems administration.
• Expertise in marketing automation platforms and CRM integration.
• Experience in leading technology implementations and migrations.
• Understanding of lead lifecycle management and data hygiene.
• Ability to translate business needs into technical solutions.
• Strong analytical skills with the ability to interpret data.
• Excellent communication and stakeholder management skills.

Benefits

• Remote work setup.
• Equipment provided.
• Health Maintenance Organization (HMO) benefits.
• 13th month pay.
• Work Schedule: Monday to Friday, US business hours.