Digital Marketing Specialist - Remote

Overview

We’re seeking a proactive Digital Marketing Specialist to own the execution of marketing initiatives that boost traffic, conversions, and customer engagement. This role is perfect for someone who enjoys being hands-on—publishing, optimizing, and executing campaigns—rather than just planning them.

In Short

• Build and manage Mailchimp campaigns, including automation workflows, newsletters, and announcements.
• Apply SEO recommendations to product pages and blog content to improve visibility and performance.
• Research and run outreach campaigns, as well as oversee the Marketing Assistant’s link-building activities.
• Plan, draft, and schedule social media posts using social scheduling tools.
• Identify opportunities to improve SEO and enhance AI-driven optimization.
• Review ad performance reports and recommend adjustments.
• Analyze A/B test results and prepare actionable insights.
• Use GA4, Matomo, and Search Console to monitor performance.
• Research potential collaborations for joint marketing campaigns.

Requirements

• Prior experience in SEO and marketing data analysis.
• Strong analytical mindset with the ability to interpret data.
• Excellent written English with engaging, outcome-driven copy.
• Impeccable attention to detail with error-free work.
• Strong time management skills.
• Proactive self-starter, comfortable working both independently and collaboratively.
• Flexibility to work remotely and manage your own schedule.

Benefits

• Flexible work schedule valuing work-life balance.
• Performance-related annual bonus.
• Yearly budget of up to $1,000 for WordCamp conferences.
• Access to paid training.
• A friendly, supportive team culture encouraging feedback.
• Scope for personal and professional development.