As the Head of SEM at Leadtech, you will lead the development and execution of our search engine marketing campaigns, driving growth and optimizing acquisition across various business verticals.
In Short
Manage and mentor a team of SEM Team Leads.
Develop and oversee comprehensive SEM strategies.
Supervise paid search campaigns across multiple platforms.
Standardize workflows and optimize campaign management processes.
Collaborate with content, creative, and analytics teams.
Monitor key SEM metrics to ensure profitability.
Stay updated on SEM trends and implement innovative solutions.
Drive automation initiatives to maximize efficiency.
Align SEM strategies with overall business objectives.
Coordinate with finance teams for budget tracking.
Requirements
Proven experience in SEM and digital marketing.
Strong leadership and team management skills.
Expertise in Google Ads and PPC campaign management.
Data-driven mindset with strong analytical skills.
Ability to collaborate across teams and departments.
Experience with automation tools and SEM platforms.
Excellent communication and interpersonal skills.
Ability to adapt to changing trends and technologies.
Strong understanding of ROI and performance metrics.
Experience in budget management and financial tracking.
Benefits
Opportunity to lead a high-performance team.
Work in a diverse and inclusive environment.
Access to innovative tools and technologies.
Flexible working arrangements.
Professional development and training opportunities.