Product Marketing Manager - Remote

Overview

Kinsta is a leading managed WordPress hosting company with a commitment to quality and a high customer satisfaction rate. We are seeking a Product Marketing Manager to enhance our go-to-market strategy and effectively communicate our product value.

In Short

• Define and maintain ideal customer profiles and buyer personas.
• Develop product positioning and messaging based on market trends.
• Own go-to-market strategy for new product launches.
• Create compelling product narratives and collateral.
• Collaborate with teams to produce sales enablement materials.
• Conduct customer and competitor analysis to inform strategies.
• Enable internal teams with training and updates on market insights.

Requirements

• Bachelor’s degree in business, marketing, or related field; MBA preferred.
• 4–6+ years of experience in product marketing at a B2B SaaS company.
• Strong strategic thinking and storytelling skills.
• Experience launching products with measurable impact.
• Ability to translate technology into customer-facing narratives.
• Excellent collaboration skills across teams.
• Comfortable in a fast-paced environment.
• Experience with CRM and marketing tools.

Benefits

• Annual remote expense budget.
• Flexible PTO.
• Paid parental leave.
• Professional development budget after one year.
• Sabbatical available after three years.
• Location-specific healthcare benefits.
• Pension plan for UK employees and 401k contributions for USA employees.