Remote Otter LogoRemoteOtter

Manager, Brand Marketing - Remote

Posted 15 weeks ago
Marketing
Full Time
CA, USA
$98,000 - $137,000 USD/year

Overview

InStride is seeking an experienced and strategic Manager, Brand Marketing to develop and execute brand strategies that drive awareness, engagement, and conversion.

In Short

  • Develop and implement B2B brand strategies.
  • Conduct market research to understand customer needs.
  • Craft compelling narratives for brand messaging.
  • Develop sales content and messaging frameworks.
  • Execute brand campaigns and track performance.
  • Collaborate with cross-functional teams.
  • Build relationships with media and stakeholders.
  • Utilize analytics for data-driven decision making.

Requirements

  • 7+ years of experience in B2B marketing.
  • Proven track record of executing brand campaigns.
  • Strong understanding of customer behavior.
  • Outstanding written and verbal communication skills.
  • Experience with media relations.
  • Collaborative with cross-functional teams.
  • Highly analytical and data-driven.
  • Creative self-starter with new ideas.
  • Detail-oriented with project management skills.
  • Able to thrive in a fast-paced environment.

Benefits

  • Enroll in 2,800+ online certificate and degree programs.
  • 401(k) plan with company match.
  • Flexible vacation policy.
  • Paid family leave.
  • Best-in-class health care benefits.
  • And more!
Instride logo

Instride

InStride is a human capital management company dedicated to empowering organizations and their employees through access to top-tier education programs. As a public benefit corporation, InStride partners with leading employers to enhance talent retention, upskill employees, and fill critical workforce roles. By breaking down barriers to learning and aligning career growth with organizational goals, InStride delivers impactful educational solutions that drive meaningful social and business outcomes. The company is committed to fostering a diverse and inclusive workplace, ensuring equitable access to opportunities for all employees.

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