VP of Marketing - Remote

Overview

The VP of Marketing is responsible for developing and executing comprehensive marketing strategies, leading a marketing team, and driving brand awareness and revenue growth.

In Short

• Develop and execute comprehensive marketing plans to align with business goals and increase brand awareness.
• Provide leadership and support on the design, development, and implementation of products and material.
• Oversee market and competitor analysis.
• Manage the market research function.
• Experience in traditional marketing including print, direct mail, and event promotions.
• Ensure consistency across messaging and visual identity.
• Create a marketing reporting function to track performance.
• Lead and manage the marketing team.
• Design and oversee the marketing budget.
• Conduct research to identify trends and opportunities for growth.

Requirements

• 12+ years of demand generation experience.
• 5+ years of people management experience.
• Proven track record in senior marketing roles.
• Experience with technology integration and automation tools.
• Solid knowledge of SEO and web analytics.
• Intermediate to Advanced Excel skills required.
• Bachelor’s degree in Marketing or related field.

Benefits

• Comprehensive benefits including medical, dental, and vision.
• Paid time off and volunteer leave.
• 401(k) program with employer match.
• Casual dress attire environment.
• Company events and friendly competition.