Senior Director, Product Marketing - Ad Tech - Remote

Overview

The Senior Director, Product Marketing will lead the strategy and execution of marketing plans to drive awareness, adoption, and revenue growth for the company’s product portfolio.

In Short

• Lead marketing strategy for Freestar’s product portfolio.
• Own demand generation to drive qualified leads.
• Enhance brand awareness through creative marketing approaches.
• Support Business Development with webinars and materials.
• Collaborate with executives to accelerate growth.
• Manage marketing department workflow and team development.
• Analyze market data for impactful marketing strategies.
• Execute effective advertising campaigns.
• Create promotional content for various platforms.
• Promote corporate milestones and community activities.

Requirements

• 7+ years of B2B tech/SaaS marketing experience.
• Proven leadership in establishing marketing functions.
• Experience in inbound marketing strategies.
• Strong understanding of lead generation and performance marketing.
• Excellent communication and interpersonal skills.
• Strong organizational and analytical skills.
• Proficient in Microsoft Office Suite.

Benefits

• Full-Time, Salaried Position.
• Medical, Dental, and Vision benefits.
• 401(k) with company match.
• Opportunity to be part of a growing company.