Director of Large Enterprise Demand Generation - Remote

Overview

The Director of Large Enterprise Demand Generation will lead marketing efforts targeting large enterprises across the Property and Casualty (P&C) Insurance industry, collaborating closely with the sales team to drive high-value leads and revenue growth.

In Short

• Lead comprehensive demand generation strategies for large enterprise accounts.
• Collaborate with sales leadership to support pipeline growth.
• Oversee integrated multi-channel marketing campaigns.
• Develop compelling value propositions with product marketing.
• Utilize data-driven insights to optimize marketing tactics.
• Foster collaboration between marketing and sales teams.
• Define and track KPIs for demand generation initiatives.
• Deliver regular performance reporting to leadership.
• Ensure seamless integration between marketing and sales processes.
• Support strategic sales initiatives with marketing efforts.

Requirements

• 10+ years of experience in B2B demand generation.
• Deep understanding of the P&C insurance industry.
• Strong collaboration skills with sales teams.
• Experience with marketing automation and CRM tools.
• Excellent leadership and communication skills.

Benefits

• Generous paid holiday schedule.
• Comprehensive paid time off policies.
• Robust insurance plan including medical, dental, and vision.
• 401(k) matching with immediate vesting.
• Flexible spending accounts and health savings account.
• Employee assistance program and life insurance.
• Internet and gym reimbursement.
• Work computer equipment provided.
• On-demand pay access for earned wages.
• Employee events for engagement.