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Demand Generation Manager / Sr. Specialist - Remote

Posted 2 weeks ago
Marketing
Full Time
CA, Canada

Overview

Firework is revolutionizing connected commerce with the world’s most advanced AI-powered video commerce platform. We are looking for a Demand Generation Manager with a strong events marketing background to drive pipeline growth and scale Firework’s demand generation efforts.

In Short

  • Drive pipeline growth by executing strategic events.
  • Plan, execute, and measure industry events, ensuring seamless operations.
  • Collaborate with Sales and Customer Success on event-driven campaigns.
  • Develop multi-channel pre- and post-event campaigns.
  • Analyze demand generation effectiveness using various tools.
  • Manage campaign budgets and establish streamlined processes.
  • Work closely with cross-functional teams to align events with business objectives.

Requirements

  • Bachelor degree in Business, Marketing, or Management.
  • 3+ years of experience in B2B events marketing or demand generation.
  • Understanding of event-driven demand generation and multi-channel marketing strategies.
  • Project management abilities overseeing end-to-end event logistics.
  • Data-driven approach in measuring campaign performance.
  • Experience with CRM and marketing automation tools.
  • Exceptional communication and stakeholder management skills.
  • Entrepreneurial-minded self-starter with a passion for growth.
  • Willingness to travel up to 40% for event execution.

Benefits

  • Opportunity to work in a high-growth environment.
  • Collaborate with global brands and leading retailers.
  • Be part of a team-centric environment where innovation thrives.
  • Drive meaningful impact in connected digital commerce.
  • Exposure to broader demand generation strategies.
Firework logo

Firework

Firework is the world's leading unified video commerce platform, dedicated to enhancing customer experiences and engagement on a global scale. By seamlessly integrating offline and online channels, Firework creates immersive brand experiences that foster deeper emotional connections between partners and their consumers. The company prides itself on being customer-centric, offering comprehensive solutions that leverage the power of video to drive purchases and conversions. With a diverse team of innovative creators and data enthusiasts, Firework is committed to transforming commerce through authenticity. Having raised over $235M, including a significant Series B round led by SoftBank Vision Fund 2, Firework invites you to join them in reimagining the online customer experience.

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