Consumer Lead Engagement Marketing Specialist - Remote

Overview

The Consumer Lead Engagement Coordinator owns the qualification, nurturing, and progression of inbound homeowner leads through the purchase journey for Trex Fencing.

In Short

• Manage and respond to inbound consumer inquiries
• Qualify homeowners based on timeline, scope, budget, and geography
• Track lead status in CRM
• Proactively call past leads to re-activate interest
• Help design and write nurture email sequences
• Continuously evaluate lead handoff processes
• Monitor lead response and qualification metrics
• Deliver insights and recommendations to leadership
• Strong focus on customer service and communication
• Experience in sales support or marketing automation

Requirements

• 2+ years in inside sales or marketing automation
• Strong attention to detail and ability to manage priorities
• Excellent written and verbal communication skills
• Proficiency in Microsoft Office and CRM systems
• Ability to analyze funnel metrics

Benefits

• Opportunity to work in a dynamic growth environment
• Collaborative team culture
• Professional development opportunities
• Competitive salary and benefits package