Business Development Manager - Ad Technology - Remote

Overview

EDO is the TV outcomes company. Our leading measurement platform connects convergent TV airings to the ad-driven consumer behaviors most predictive of future sales. EDO empowers the advertising industry to maximize media impact, optimize creative performance, and know the fair value of every impression — across linear and streaming for an increasingly programmatic world. By combining immediate engagement signals with world-class decision science and vertical AI, EDO equips industry leaders with syndicated, investment-grade data that aligns media to business results — with detailed competitive, category, and historical insights. Leading brands, agencies, networks, streamers, and studios trust EDO’s TV intelligence to know what works.

In Short

• Work with key stakeholders in the ad technology space to create new partnerships and develop existing ones.
• Own the business development process from ideation and execution to partnership management.
• Cultivate and maintain strong relationships within the industry.
• Work alongside commercial teams as the subject matter expert on ad technology.
• Gather feedback and work alongside product, data science, and engineering teams.
• Present broader EDO offering to ad technology stakeholders and clients.
• Lead presentations to EDO leadership, company, and clients.
• Perform industry research focused on measurement, data, and programmatic trends.
• Work with finance to form financial models for revenue potential.

Requirements

• 7+ years of experience in business development or strategic partnerships.
• History of navigating technical and legal challenges.
• Self-Starter with proactive reach out and strategic evaluation.
• Deep understanding of data and programmatic advertising.
• Ability to explain complex concepts in simple terms.
• Analytical mindset with a track record of data-driven decision making.

Benefits

• Mid-stage equity and competitive salary.
• Flexible Time Off.
• Medical, dental and vision coverage.
• 401(k) plan, FSA, HSA.
• Commuter Benefits.
• Meals fully paid for when in the office.