Demand Generation Marketing Specialist - Remote

Overview

The Demand Generation Marketing Specialist will be responsible for championing a customer-first web experience, optimizing user journeys, and implementing advanced SEO strategies to enhance web performance and increase conversion rates.

In Short

• Champion a customer-first web experience.
• Optimize user journeys for key personas.
• Enhance web performance focusing on mobile site speed.
• Redesign high-impact pages for brand perception.
• Increase conversion rates through form optimization.
• Streamline content indexing for improved visibility.
• Establish web governance best practices.
• Implement advanced SEO strategies.

Requirements

• Technical proficiency with tools like HubSpot and Google Analytics.
• Front-end web knowledge including HTML5 and JavaScript.
• Strong project management skills using Jira.
• SEO knowledge with experience in strategy implementation.
• Startup mindset with experience in fast-paced environments.
• Proven experience managing contractors and agencies.
• Strong leadership skills for driving initiatives.
• Detail-oriented with a bias for action.
• Data-driven decision-making skills.
• Excellent communication skills.

Benefits

• Equity opportunities.
• Company bonus or sales commissions/bonuses.
• 401(k) plan.
• Medical, dental, and vision benefits.
• Wellness stipends.