Website Marketing Manager - Remote

Overview

As a Website Marketing Manager, you will own Clasp.com end-to-end, preparing it for significant growth while enhancing user experiences across multiple audiences.

In Short

• Drive site strategy for inbound growth and user experience.
• Own the site roadmap and prioritize tasks effectively.
• Manage SEO and content strategy for multiple audiences.
• Build and optimize conversion paths for employers, universities, and students.
• Ensure the website reflects Clasp's brand consistently.
• Collaborate with internal and external stakeholders for content publishing.
• Use analytics to track performance and inform decisions.
• Manage external contractors and agency relationships.
• Maintain website reliability and security with engineering teams.
• Work in a fast-paced environment with opportunities for growth.

Requirements

• 4–7 years of experience in digital marketing or web strategy.
• Strong knowledge of SEO and modern CMS platforms.
• Ability to think architecturally about web experiences.
• Analytical mindset with experience in data-driven decision making.
• Excellent writing and communication skills.
• Experience leveraging AI tools for web marketing.
• Familiarity with B2B and B2C marketing.
• Basic HTML/JS/CSS knowledge is a plus.

Benefits

• Competitive cash and equity compensation.
• Health benefits including dental and vision.
• Student loan repayment benefits.
• 401k matching.
• Flexible PTO policy.
• Opportunities for professional growth.
• Supportive and inclusive work environment.