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Lead Marketing Specialist - Remote

Posted 3 weeks ago
Marketing
Full Time
Vietnam

Overview

The Lead Marketing Specialist will focus on the medical channel and is responsible for supporting the planning and implementation of omni channel initiatives for B2B B2B2C and B2C in the Health care providers channel in Vietnam.

In Short

  • Focus on the medical channel for marketing initiatives.
  • Support planning and implementation of omni channel initiatives.
  • Responsible for brand positioning and new product launches.
  • Manage myopia management initiatives and local events.
  • Support global and regional medical programs and marketing campaigns.
  • Manage marketing calendars on and offline.
  • Requires a Bachelor Degree in Optometry.
  • 2 years of experience in the medical channel or pharma.
  • Good interpersonal and communication skills are essential.
  • Fluent in English (spoken and written).

Requirements

  • Bachelor Degree in Optometry.
  • Post education degree in Marketing or business preferred.
  • 2 years of experience in commercial areas of medical channel.
  • Experience in the ophthalmic industry preferred.
  • Brand management and consumer journey experience preferred.
  • Strong problem solving ability.
  • Ability to manage complex projects and strategic planning skills.
  • Proactive and willing to learn.
  • Team player.
  • Excellent knowledge of Microsoft Office.

Benefits

  • Opportunities for further development.
  • Modern working environment.
  • Team spirit and expert knowledge.
  • Diversity and inclusion in the workplace.

C.Z

Carl Zeiss

Carl Zeiss Meditec AG is a leading company in the field of medical technology, with over a century of experience in advancing ophthalmology and microsurgery. The company is dedicated to enhancing and preserving vision at all stages of life and enabling precise interventions in microsurgery to ensure the optimal functioning of delicate organs. With a strong commitment to improving patient outcomes globally, ZEISS supports medical professionals through innovative solutions. The company fosters a collaborative and dynamic work environment, emphasizing continuous improvement, strategic purchasing, and professional development, all while promoting diversity and inclusion within its workforce.

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