Director of Growth Marketing - Remote

Overview

The Growth Marketing Director will develop and execute a comprehensive growth and ABM strategy to enhance Candid Health’s brand and revenue generation, focusing on core audiences and leveraging digital marketing techniques.

In Short

• Define and drive execution of growth strategies across digital marketing channels.
• Oversee inbound lead programs and develop new digital strategies.
• Partner with Content Marketing to align content strategies with buyer needs.
• Leverage data for performance analysis and build data-driven recommendations.
• Execute technical SEO optimizations and conduct keyword research.
• Forecast and report on digital program impacts on sales metrics.
• Own marketing operations and ensure smooth lead flow cycles.
• Manage digital advertising budget and external vendors.
• Continuously seek performance enhancements through testing and analysis.
• Collaborate with cross-functional teams to achieve marketing goals.

Requirements

• 6-8 years of experience in ABM, advertising, or SEO.
• Strong knowledge of digital marketing channels and tools.
• Experience leading teams in campaign development processes.
• Proficient in managing company website and digital content.
• Strong organizational and project management skills.
• Ability to adapt to fast-paced and dynamic environments.
• Exceptional client and vendor management skills.
• Technical skills in analytics platforms and CRM tools.

Benefits

• Competitive salary range with potential equity options.
• Flexible work schedule with remote working opportunities.
• Collaborative and innovative work culture.
• Access to professional development resources.
• Health and wellness benefits.