Marketing Specialist - SaaS & Healthcare - Remote

Overview

We’re looking for a Marketing Specialist to develop and execute strategic marketing initiatives for our fast-growing SaaS company in the healthcare space. This role will play a pivotal part in content creation, demand generation, and pipeline growth, driving brand awareness and customer acquisition.

In Short

• Develop and execute a compelling content strategy that engages healthcare professionals.
• Plan and execute marketing campaigns across digital platforms.
• Write and edit high-quality blog posts, social media content, and sales enablement materials.
• Conduct market research to inform content strategy.
• Monitor and analyze content performance and refine strategies.
• Manage the execution of virtual and in-person marketing events.
• Develop and execute social media advertising campaigns.
• Utilize Canva to design graphics for marketing materials.
• 3+ years of experience in content marketing or related field.
• Strong writing and storytelling skills.

Requirements

• Proven experience aligning marketing efforts with sales goals.
• Hands-on experience with content management systems (HubSpot preferred).
• Ability to analyze marketing data and optimize campaigns.
• Excellent collaboration and communication skills.
• A proactive and adaptable mindset.

Benefits

• Comprehensive Benefits – Health, dental, and vision insurance.
• Retirement Savings Plan with company match.
• Flexible Work Schedule & Remote Work Options.
• Professional Development & Career Growth opportunities.