Director of Marketing, Government Solutions - Remote

Overview

The Director of Marketing for Government Solutions at Autura will lead demand generation campaigns to enhance the company's outreach to local governments and towing service providers.

In Short

• Plan and execute multi-channel demand generation campaigns.
• Utilize tools like Google Analytics and HubSpot for performance tracking.
• Create and manage paid media campaigns.
• Collaborate with sales teams to convert leads.
• Partner with product teams for effective messaging.
• Develop content for lead nurturing.
• Analyze market trends and adjust strategies.
• Maintain brand consistency in campaigns.

Requirements

• 2-5 years of marketing experience focused on demand generation.
• Proven ability to run campaigns with measurable results.
• Detail-oriented and data-driven.
• Strong communication skills.
• Proficient in Google Analytics and ad platforms.
• Experience in public sector demand generation is a plus.
• Understanding of B2G sales cycles and strategies.
• Collaborative team player.

Benefits

• Competitive pay and annual performance reviews.
• 100% fully paid benefits package including health, dental, vision.
• 401(k) with matching contribution.
• Open Paid Time Off.
• Remote work options.