Head of User Acquisition - Remote

Overview

Appodeal is looking for a strategic and results-driven leader to head our User Acquisition efforts. You will be responsible for building and executing the UA strategy, identifying growth opportunities, and maximizing ROAS to scale our portfolio of casual, ad-monetized evergreen mobile games.

In Short

• Develop and execute a comprehensive user acquisition strategy.
• Identify and pursue growth opportunities to scale user acquisition spend.
• Build and scale a high-performing UA team.
• Lead business development efforts and manage partnerships.
• Collaborate with engineers for campaign management automation.
• Work closely with product and monetization teams.
• Analyze performance data and provide actionable insights.
• Monitor industry trends and competitor strategies.

Requirements

• 5 years of experience in user acquisition/media buying for mobile apps.
• Proven track record in building and scaling user acquisition strategies.
• In-depth knowledge of digital buying platforms.
• Strong problem-solving and critical-thinking skills.
• Excellent communication skills.
• Experience in resource allocation.
• Advanced Business English.

Benefits

• Great product and an amazing, internationally dispersed team.
• Direct impact on the company's growth trajectory.