Senior Manager, Lead Management - Remote

Overview

Apollo.io is seeking a collaborative and process-driven Senior Manager of Lead Management to align marketing and sales teams, optimizing lead tracking, scoring, and handoff processes.

In Short

• Collaborate with sales leadership to gather and prioritize requirements for lead qualification.
• Translate sales needs into actionable specifications for the Marketing Operations and Analytics teams.
• Establish service-level agreements for lead handoff and follow-up.
• Develop and refine lead scoring models in partnership with Analytics & Intelligence.
• Monitor lead quality, conversion metrics, and database accuracy.
• Oversee lead nurturing programs to ensure personalized engagement.
• Mentor and guide a team of lead management professionals.
• Develop KPIs and dashboards to track lead management performance.
• Support compliance with data regulations and manage marketing databases.
• Collaborate with cross-functional teams to align lead management with campaign strategies.

Requirements

• 7+ years of experience in demand generation or lead management.
• Strong expertise in lead scoring and marketing automation platforms.
• Experience with marketing databases and compliance.
• Proven ability to align marketing and sales in a B2B SaaS environment.
• Strong collaboration and communication skills.
• Solid analytical skills with performance reporting experience.
• Bachelor’s degree in marketing or related field; advanced certifications a plus.

Benefits

• Opportunity to make a real impact in a high-growth environment.
• Access to resources and support for personal growth.
• Collaborative culture that encourages bold ideas.
• Freedom to experiment and drive big wins.
• Focus on continuous improvement and productivity.