Vice President of Marketing - Remote

Overview

The Vice President of Marketing will lead the global marketing function at PerkinElmer, focusing on market awareness, lead generation, and sales enablement while overseeing a diverse marketing team.

In Short

• Lead and inspire a global marketing organization.
• Collaborate with Product Management, Sales, Service, and R&D.
• Design and execute integrated multi-channel marketing campaigns.
• Build a scalable lead generation and qualification engine.
• Develop and oversee field marketing programs.
• Equip the sales team with targeted content and tools.
• Lead the strategy of digital marketing and e-commerce platforms.
• Establish robust Voice of Customer and market feedback loops.
• Define clear KPIs and manage the global marketing budget.
• Monitor and optimize marketing channels and campaigns.

Requirements

• Bachelor’s degree in Marketing, Business, or related field required; MBA preferred.
• Minimum of 10 years of experience in B2B marketing leadership roles.
• Ability to travel as necessary (+30%).
• Proven experience leading integrated marketing teams.
• Demonstrated success in driving revenue growth.
• Exceptional leadership and team management skills.
• Excellent communication and negotiation abilities.
• Strategic thinking and problem-solving capabilities.

Benefits

• Opportunity to lead a global marketing organization.
• Work in a diverse and inclusive environment.
• Make a difference in improving lives through scientific solutions.
• Collaborate with a dedicated team of professionals.
• Engage in impactful projects across various sectors.