Vice President of Marketing - Remote

Overview

As the Vice President of Marketing at Foodsmart, you will lead a high-performing marketing team responsible for driving the reach and impact of Foodsmart’s offerings, focusing on member engagement and B2B marketing.

In Short

• Lead and grow a mission-driven marketing team.
• Focus on maximizing member reach and retention.
• Develop integrated, data-driven marketing campaigns.
• Oversee B2B marketing strategy and execution.
• Collaborate with internal stakeholders to achieve revenue targets.
• Run experiments to optimize marketing results.
• Passionate about improving access to nutritious food.
• Experience in consumer marketing and leadership.
• Understanding of health equity in marketing.
• Familiar with compliance frameworks in healthcare marketing.

Requirements

• 10+ years in consumer marketing, 5 years in leadership.
• Success in developing growth strategies for underserved populations.
• Experience in local marketing strategies with measurable ROI.
• Knowledge of corporate marketing for health plans.
• Ability to manage a Martech stack focused on data collection.
• Experience with multi-modal marketing campaigns.
• Track record of cross-functional collaboration.
• Proven ability to build and lead high-performing teams.
• Passion for health equity in marketing strategy.
• Familiarity with HIPAA and TCPA compliance.

Benefits

• Be part of a mission-driven team.
• Opportunity to impact health outcomes.
• Work in a collaborative and supportive environment.
• Access to professional development opportunities.
• Engage in meaningful work that promotes health equity.