Marketing Lead - Remote

Overview

We are seeking a dynamic, hands-on Marketing Manager to lead Zigtal’s marketing strategy and execution. This role is ideal for someone who thrives in a fast-paced start-up environment, is passionate about technology, and can blend creativity with data-driven decision-making.

In Short

• Develop and execute Zigtal’s marketing strategy across digital, content, and event channels.
• Lead and manage demand generation campaigns including email, social media, webinars, and paid media.
• Build and execute a content marketing strategy including case studies, whitepapers, and blogs.
• Collaborate with sales and partnerships teams for ABM efforts.
• Own and optimize Zigtal’s web presence and SEO/SEM strategies.
• Organize Zigtal’s presence at industry events and webinars.
• Track and analyze campaign performance metrics.
• Manage relationships with external design, content, and PR partners.

Requirements

• Experience in marketing strategy and execution.
• Strong understanding of digital marketing channels.
• Proven track record in demand generation and content marketing.
• Experience with ABM strategies.
• Familiarity with SEO/SEM and CRM tools.
• Excellent analytical and project management skills.
• Ability to work collaboratively in a fast-paced environment.

Benefits

• Opportunity to lead marketing in a growing start-up.
• Collaborative work environment.
• Potential for professional development and growth.