Product Marketing Manager - Remote

Overview

The Product Marketing Manager will be responsible for developing and implementing strategies to enhance product awareness, adoption, and engagement within the real estate marketplace.

In Short

• Collaborate with cross-functional teams including Sales, Product, and Design.
• Develop and execute B2B marketing strategies and lead scoring frameworks.
• Create multi-channel product marketing campaigns.
• Analyze customer insights and competitive landscape.
• Manage B2B website strategy and help center.
• Track and report on marketing KPIs.
• Foster a strong relationship with internal and external stakeholders.
• Drive improvements in customer experiences for home shoppers and agents.
• Implement new ways of working between Marketing and strategic partners.
• Support product positioning and messaging development.

Requirements

• 8+ years of product marketing experience.
• Experience in marketplaces and startups preferred.
• Proven ability to develop effective marketing strategies.
• Strong problem-solving and communication skills.
• Ability to influence cross-functional teams.
• Flexibility to operate in ambiguous environments.
• Knowledge of the NYC real estate market is a plus.
• Exceptional written and verbal communication skills.
• Self-starter with a growth mindset.
• Strong execution skills.

Benefits

• Comprehensive medical, dental, vision, life, and disability coverage.
• Parental leave and family benefits.
• Retirement contributions.
• Paid time off.
• Equity awards based on experience and performance.
• Flexible work environment.
• Supportive company culture focused on innovation and equity.
• Recognition as one of the best companies to work for.
• Commitment to diversity and inclusion.
• Opportunities for professional development.