Senior Content Specialist - Remote

Overview

Zapier is looking for a content writer with a strategic mindset and strong editorial skills to lead the creation of high-impact, long-form content that supports sales-aligned campaigns and attracts qualified leads.

In Short

• Lead the creation of long-form content like ebooks and guides.
• Collaborate with demand generation, product marketing, and sales teams.
• Craft content that addresses customer pain points.
• Conduct interviews to create thought leadership content.
• Repurpose content into various formats for different channels.
• Use performance data to optimize content.
• Work independently while managing multiple projects.
• Engage in feedback and iteration processes.
• Focus on maximizing content impact.
• Drive results through strategic content initiatives.

Requirements

• 5+ years of experience in B2B marketing content writing.
• Strong editorial and strategic skills.
• Ability to identify emerging trends and opportunities.
• Experience with research and content creation for various stages of the buyer's journey.
• Strong collaboration skills across teams.
• Comfortable using AI tools for content creation.
• Effective time management and workflow balancing.
• Willingness to iterate on drafts based on feedback.
• Engaging and polished writing style.
• Understanding of content's role in the sales funnel.

Benefits

• Work in a fully remote environment.
• Opportunities for professional growth.
• Collaborate with a talented and diverse team.
• Engage in a mission-driven workplace.
• Access to resources for personal and professional development.
• Inclusive and supportive company culture.
• Flexible work hours.
• Commitment to diversity and inclusion.
• Regular feedback and communication during the application process.
• Focus on employee well-being and work-life balance.