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Marketing Automation Manager - Remote

Posted 5 weeks ago

Overview

The Marketing Automation Manager at Xero will lead a talented team to drive digital performance and enhance customer engagement through personalized marketing automation initiatives.

In Short

  • Lead a team focused on marketing automation initiatives.
  • Drive growth and customer engagement through personalized journeys.
  • Collaborate with stakeholders to identify marketing automation opportunities.
  • Monitor performance and implement scalable solutions.
  • Ensure data-driven decision-making and reporting.
  • Support team development and career progression.
  • Maintain knowledge of marketing automation trends and technologies.
  • Foster a positive team culture and high performance.
  • Contribute to long-term vision and strategy for customer engagement.
  • Manage the marketing automation platform and underlying database.

Requirements

  • Extensive experience in digital marketing.
  • Leadership experience in customer experience functions.
  • Strong background in marketing automation, especially with Salesforce.
  • Experience in SaaS digital marketing preferred.
  • Proven people management and team leadership skills.
  • Knowledge of relevant legislation and regulations.
  • Experience in managing a team delivery roadmap.

Benefits

  • Opportunity to lead a dynamic team.
  • Engagement in innovative marketing strategies.
  • Support for personal and professional development.
  • Collaborative work environment.
  • Impact on small businesses and communities.

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