Campaign & Performance Manager - Remote

Overview

The Campaign & Performance Manager is responsible for strategizing and executing multi-channel marketing plans to achieve KPIs for various client accounts, focusing on lead generation and performance marketing.

In Short

• Responsible for meeting KPIs for assigned campaigns.
• Create multi-channel marketing plans for lead generation.
• Manage and oversee all channels including CRM and customer service.
• Forecast budgets and timelines for campaigns.
• Monitor KPIs and report insights to stakeholders.
• Interact directly with clients for day-to-day operations.
• Manage paid media campaigns across various platforms.
• Optimize ad performance through A/B testing and targeting.
• Lead the SEO strategy for the assigned industry.
• Develop compelling content for digital marketing.

Requirements

• Experience in campaign and performance management.
• Strong understanding of lead generation strategies.
• Proficiency in SEO and content optimization.
• Ability to analyze performance using analytics tools.
• Excellent communication and client management skills.
• Experience with paid advertising platforms.
• Strong project management skills.
• Ability to work collaboratively with sales and finance teams.
• Creative copywriting skills for high conversions.
• Familiarity with digital marketing trends and tools.

Benefits

• Opportunity to work with diverse client accounts.
• Dynamic work environment with collaborative teams.
• Potential for career growth in marketing.
• Access to training and development resources.
• Involvement in innovative marketing strategies.