Content Lead - Remote

Overview

We are seeking an innovative, strategic, and data-informed Content Lead to own the content vision, development, and delivery for a groundbreaking new health and wellness product.

In Short

• Define and lead a full-funnel multi-media content strategy for a new mobile health & wellness app.
• Champion content quality and ensure all formats deliver tangible value.
• Partner with UX researchers and data analysts to gather user behavior insights.
• Lead content ideation sessions combining creativity with behavioral data.
• Oversee the lifecycle of multimedia content production.
• Own content experimentation strategy and collaborate with analysts.
• Leverage analytics tools to monitor key KPIs.
• Collaborate with product, design, and growth teams.
• Present content plans and performance results to stakeholders.
• Ensure adaptability of content across channels.

Requirements

• Experience managing content within a mobile app environment.
• Proven track record of building impactful content strategies.
• Strong editorial sense and understanding of engaging content.
• Experience applying user insights with research teams.
• Ability to run structured experiments and analyze outcomes.
• Skilled in interpreting data to inform decision-making.
• Comfortable managing various content types with visual storytelling.
• Strong communication and project management skills.
• Excellent written and verbal English skills.

Benefits

• Join a culture that champions personal and professional growth.
• Empowered to inspire and make an impact.
• Focus on achieving meaningful outcomes.
• Be part of a movement creating a healthier, happier world.