Head of Revenue Marketing - Remote

Overview

As the Head of Revenue Marketing at Weights & Biases, you will lead the demand generation strategy and execution to create the necessary pipeline for the global revenue team to meet financial targets. This role involves collaboration with various teams to optimize marketing efforts and drive growth.

In Short

• Develop and implement a multi-channel demand generation strategy.
• Support sales teams across North America, Europe, and Asia Pacific.
• Leverage data to monitor and optimize marketing performance.
• Collaborate with Product Marketing for targeted campaigns.
• Execute integrated ABM campaigns with Sales.
• Improve data collection with Data Science partnership.
• Ensure data integrity with Revenue Operations.
• Align with SDR teams for campaign execution.
• Experiment with new marketing channels.
• Hire and coach a high-performing marketing team.

Requirements

• 10+ years in B2B demand generation within software.
• 5+ years in management, leading teams of 10+.
• Experience managing a $5M-10M budget.
• Technical marketing experience targeting engineers.
• Experience with Enterprise and PLG GTM motions.
• Support for sales teams in multiple regions.
• Outstanding references from sales leaders.
• Experience in a scale-up environment.
• Curiosity about AI development.
• Fluency in Marketo and Salesforce.
• Bachelor’s degree in relevant fields; MBA is a plus.

Benefits

• Flexible time off.
• Medical, Dental, and Vision coverage.
• Remote first culture with in-office flexibility.
• Home office budget with high-powered laptop.
• Competitive salary and equity.
• 12 weeks of Parental leave.
• 401(k) plan.
• Supplemental benefits available.