Performance Marketing Manager - Fokus: Paid Social - Remote

Overview

As a Performance Marketing Manager, you will be responsible for planning, implementing, and optimizing our Paid Social campaigns on relevant platforms (e.g., TikTok, Instagram, Facebook, Pinterest) for our brands, ESN and More Nutrition.

In Short

• Independent planning, management, and optimization of Paid Social campaigns for ESN and More Nutrition.
• Budget management, performance analysis, and continuous optimization to maximize ROAS and minimize NC CAC.
• Collaboration with marketing, creative, and product teams to ensure media strategies align with brands and target audiences.
• Regular reporting to the Team Lead Paid Social Media and stakeholders to evaluate and optimize campaigns.

Requirements

• Completed studies in Marketing, Communication, Business Administration, or a comparable qualification.
• At least 5 years of professional experience in Media Buying, Performance Marketing, or a similar position, preferably in E-Commerce or Consumer Goods.
• Experience with Paid Social campaigns on platforms like TikTok, Instagram, Facebook, Pinterest, Spotify, etc.
• Familiarity with Taboola and Outbrain, and skilled in performance data analysis and continuous campaign optimization.
• Strong knowledge of social ads platforms (Facebook Ads Manager, TikTok Ads, Google Ads) and analytics/reporting tools (Tableau, GA4, etc.).
• Clear and effective communication skills, proactive teamwork, and a creative mindset with a strong affinity for digital marketing channels and trends.
• Fluent in German and English; additional language skills are a plus.

Benefits

• Attractive employee discounts.
• Subsidy for EGYM Wellpass.
• Corporate benefits.
• Subsidy for the Germany ticket.
• Company pension scheme.