Paid Social Marketing Manager - Remote

Overview

Join our journey at Engine, where we’re revolutionizing work travel through a modern travel platform that transforms how businesses and their teams experience travel.

In Short

• Own and execute the paid social strategy for revenue growth.
• Develop audience segmentation using ABM lists and intent data.
• Test and optimize creative across platforms like LinkedIn and Meta.
• Align social campaigns with ABM and PLG strategies.
• Collaborate with brand and creative teams for high-performing ad creatives.
• Repurpose high-performing UGC for paid amplification.
• Analyze campaign performance metrics and provide insights.
• Experiment with new tactics including video and influencer collaborations.
• Explore new channels and audience growth tactics.
• Stay updated on industry trends to keep efforts competitive.

Requirements

• 4+ years of experience in paid social marketing in a B2B environment.
• Proven success in ABM and brand awareness campaigns.
• Fluency in LinkedIn Ads, Meta, and YouTube.
• Experience with first-party data and audience segmentation.
• Collaborative mindset and results-driven approach.

Benefits

• Competitive base pay with opportunities for bonuses and equity.
• Comprehensive benefits package.
• Hybrid-hub model for work environments.